30 Seconds
The average commercial is 30 seconds long, and lately those precious seconds have been set to the music of sweet indie tunes. Here are a few:
Target -- "Say Something New" by the Concretes
Aspen Edge Beer -- "Mahgeetah" by My Morning Jacket
Arrowhead Water -- "Oh Sweet Susanna" by The Mooney Suzuki
General Motors -- "Bohemian Like You" by The Dandy Warhols
Hummer (!!) -- "Seventeen Years" by Ratatat
K-Mart -- "That Great Love Song" by The Raveonettes
Nissan -- "Surfin' On a Rocket" by Air
Nissan -- "Gravity Rides Everything" by Modest Mouse
Nissan -- "A Good Man is Easy to Kill" by Beulah
HBO -- "C'mon C'mon" by The Von Bondies
Nintendo -- "Strict Machine" by Goldfrapp
and of course,
Volkswagen -- "Pink Moon" by Nick Drake
One of my favorite commercials is the Pepsi ad with the girl in a hotdog suit who meets a guy in a Pepsi suit. They used Blind Melon's "No Rain." That video was really cool, too.
posted by Sydney S. Kim at 18:15
1 Comments:
The best of the recent indie-tunes ads is the Spike Jonze-helmed Adidas ad entitled "Hello Tomorrow." It's a sixty-second clip about a man dreaming of his misadventures wearing Adidas shoes.
The music is by a professional ad-music writer named Squeak E. Clean featuring one of the better vocal performances Karen O has ever given.
This guy's subpar indie-music blog has a YSI sample of it available.
7:40 PM
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